01
Showroom
Presentation
Create a mobile environment to expose a product, range, innovation or know-how in a more immersive context than a simple stand.
PROD 19 • Mobile Event Experience
Rental Vehicle of event.
Your brand should no longer wait until the audience comes to it. Roadshow, product launch, hospitality, car event, showroom, demonstration or communication operation: create your event space where your audience is.
Mobile
Your event travel
visible
A space that attracts
Premium
Welcome and Experience
The Mobile Brand Space
Turn a vehicle into a destination.
Roadshow • welcome • show • hospitality
The 19
The Roadshow
Mobile
Experience
The Roadshow
Mobile
Experience
Location of Event Vehicle
✦
The Road Show
✦
Showroom Mobile
✦
Half-Remember of Events
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Hospitality VIP
✦
launch of product
✦
Activation of Brand
✦
The car event
✦
Promotional Tournament
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Location of Event Vehicle
✦
The Road Show
✦
Showroom Mobile
✦
Half-Remember of Events
✦
Hospitality VIP
✦
launch of product
✦
Activation of Brand
✦
The car event
✦
Promotional Tournament
The event comes to the public.
A place that has wheels.
A traditional stand awaits the visitor. Event VehicleHe can join directly a business, a showroom, a circuit, a city, a concession, a festival or the next stop of a tour.
A brand can have an identifiable space to welcome, present, explain, try, discover or receive its guests without fully reconstructing its event at every step.
Depending on the project, the need can be a VIP salon, an event semi-remorque, a motorhome, a caravan, a backstage space or a combination of several units.
PROD 19 studies the solution from the actual goal: Who do you want to welcome, what do you want to show and where should the experience be conducted?
Go where they are
A visible operation before even opening the doors.
Your brand in motion
A different experience, the same experience.
A successful tour is not just moving a truck. You must find, at each step, the same quality of welcome, the same brand universe and the same ability to create a meeting.
What do you want to create?
A event car is not a purpose; it is a tool.
The choice of the solution should start with your business or event goal, not the size of the vehicle.
02
The Launch
launched
Install a markable space for a product launch, a press presentation, a first, a car novelty or a brand reveal.
03
Hospitality
receiving
Accepting guests, VIPs, partners, teams or guests in a comfortable space at the heart of the event.
04
The demo
demonstrated
Go directly to the meeting of the public to present, explain or discover a product in several cities.
05
Brand
Activate
Transform a tour into a mark activation visible, photographable and immediately identifiable on the ground.
06
Sports
Hospitality Sports
Create a VIP base, partners or teams on a circuit, rally, car event or an event.
The right unit for the right project
Not all vehicles are used for the same thing.
A showroom, a backstage space, a VIP reception and a car tour do not require the same surface, the same flow, or the same level of autonomy.
Great capacity
Half-Remote Event
A relevant solution when the project requires multiple spaces, a significant visual presence or a real event implantation.
- The Hospitality
- The Roadshow
- The Car Event
- Welcome to Artists / Artists
- Interior + external space according to configuration
Welcome to Premium
Motorhome event
A more intimate solution to create a living room, private space, hospitality or VIP welcome directly on the site.
- guests
- VIP
- Production
- The Mobile Salon
- The Premium Event
Strong Identity
American Carvanship
A mobile format that immediately possesses a real visual personality and can find its place in a brand, production or activation universe.
- Communication
- Welcome to
- Lifestyle
- Backstage
- Operations of brand
Configuration of Project
Several units
A large operation may require separate functions: hosting, VIP, artists, HMC, production or hospitality.
- Separate the flow
- Creating multiple spaces
- Adjusting the backstage
- Complete the hospitality
- Building a real mobile base
The Roadshow
A campaign that leaves the screen to meet its customers.
A digital campaign can touch thousands of people. a roadshow can make some of them physically enter the brand world.
The vehicle becomes the fixed point of an experience that changes city. It can be announced as a step, a demonstration, a showroom, a customer date, a partner space or a field activation.
The problem is not just to carry the installation. it is necessary to create a continuity: The same experience, the same image, the same new destination.
The Hospitality Experience
Your car must become a place.
The visitor should no longer feel like he is entering a truck. he must enter your event.
Home, salon, terrace, partner area, private space or presentation: the planning and operation of each area must serve the scenario of the event.
Welcome to
Welcome to Visitors
The Hospitality
VIP and Partners
Brand
The Marking Universe
Mobility
Multiple stages
Roadshow planning
One idea in several cities.
A mobile project should be thought as a succession of implants, not as a single event.
01 – The objective
Why to?
Presentation, hospitality, sale, demonstration or image.
02 – Formed
What space is?
Surface, number of visitors and necessary functions.
03 – The Road
Where is?
Cities, sites, circuits or.
04 – Land
Access to
Parking, maneuver, ground and connections.
5 – Public
Experience
Welcome, traffic and visitors.
06 Next
The next step
Recovery, transport and new implantation.
very different markets
The same principle. completely different events.
The Circuit & Paddock
Hospitality, partners, VIP, team, vehicle presentation or event mark in the heart of a car device.
Tour of customers
Go directly to several companies or regions to present solutions, equipment or innovations.
The launch of product
Create a distinctive space to present a news to the press, customers or partners.
Sports event
Create hospitality, team base, partner zone or host space on a event.
Festival & Event
Home, backstage, VIP, production or partner space on a temporary site.
Activation of the brand
Create a physical, mobile and recognizable presence capable of going to the meeting of the public.
The solution is 19
The semi-remorque as an event base.
For projects that require more than a single interior space, PROD 19 has a semi-remorque event thought to create several functions on the same installation.
It can be studied for car events, roadshows, concerts, festivals, hospitality, productions or operations that require separate spaces.
2 logs
Independent spaces
Water Hall
Comfort on site
by AUN
The outside space
by Rooftop
Panoramic terrace
The philosophy of the event
The best place for your event is not always an address. Sometimes it is a route between your customers.
Before the first kilometre
10 information to study your event vehicle.
The more accurate your brief, the more it becomes possible to anticipate the constraints of each implantation.
1
The objective
Hospitality, presentation, roadshow, communication or launch.
2
Dates
First installation, duration and last step.
3
cities
One or several stages.
4
Public
Customers, VIP, partners, teams or the general public.
5
Capacity
Many people present at the same time.
6
Functions
Salon, reception, logs, hospitality or demonstration.
7
Access to
Breadth, height, curves, portals and maneuver.
8
Employment
The size of the available area.
9
Energy
Electricity, water and technical needs.
10
Identity
The brand, clothing and desired experience.
Mobile Event Solutions
A project. several ways to make it mobile.
Explore the specific solutions and uses already developed by PROD 19 to build the configuration that suits your event.
FAQ Event & Roadshow
The road: the answers.
The essential questions before transforming an idea of communication into a mobile space.
What is an Event Vehicle?
A event vehicle is a mobile solution designed to host, present, communicate, receive or produce directly on an event. It can serve as a showroom, hospitality, salon, backstage or mobile base depending on its configuration.
What is the difference between a roadshow and a classic event?
A roadshow reproduces an experience in several stages and therefore requires thinking about transportation, transfer time, successive implantations and continuity of the experience.
What kind of car to choose for a road show?
This depends on the area you are looking for, the number of visitors, the type of accommodation, road restrictions and the desired experience. A motorhome, a caravan or a semi-remorque respond to different uses.
Can a vehicle be used for a product launch?
This is especially relevant for creating a mobile showroom, a roaming presentation, a guest tour or a launch space capable of moving between several cities.
Is a car suitable for the car?
It can be studied for circuits, paddocks, rallyes, presentations, hospitality, partners or brand operations related to the automotive universe.
Does it need a lot of space to install an event semi-remorque?
A semi-remorque naturally requires more space and maneuver possibilities than a lightweight vehicle. The address, access, available occupation and the ground conditions should therefore be checked before validation.
Can we combine several vehicles on one event?
Yes. An important event may require separate functions: VIP, hospitality, artists, production, HMC, host or other spaces. The configuration should then be built around the site’s flow.
What information should I send for a devis?
Dates, cities, type of event, target, number of people, desired spaces, access conditions, available surface and connections are the main information.
Does PROD 19 operate outside of Provence?
Applications can be studied in France, Monaco and more widely in Europe according to dates, availability, distance and logistical restrictions.
Your next operation
Don’t look for where to organize your event anymore. make it come to your audience.
Roadshow, showroom, hospitality, product launch, car event or brand operation: present us your dates, steps and your goal.
PROD 19 • to Discover Equally
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